Discover the Marketing System Designed to Give You Massive Exposure & Branding While Generating Exclusive Roofing Leads!

The Roofer Engine Marketing System that’s designed exclusively for roofers…

YES, I Want to Learn More About a Custom-Tailored Roofer Engine Marketing System!

(No obligation & no payment required.)

Pat yourself on the back because by reading this, you’ve demonstrated that you are serious about building and growing a LEGITIMATE roofing business – one that will be around many years while all of the fly-by-night unlicensed and uninsured wanna-be roofers disappear.

You can probably relate to one of our clients who has been around for over 26 years and plan on continuing her legacy…

 

And like Robin, you know one of the necessary aspects of building a great roofing company is acquiring roofing leads – after all, this is the lifeline of any roofing business. Roofing leads means more job, more job means more paying clients, and more clients of course means more profit and, if you do your job right, more referrals.

And if you are like most of the other roofing contractors, you’ve at one point or another, made the mistake of choosing to BUY your leads outright from Big-Name Brokers. You know whom we are talking about… those middleman who get leads by whatever (dubious) means necessary and looks for a whole bunch of roofers (such as yourself) to sell the SAME leads to and then overcharges you without really caring if that lead is qualified or not.

You pay good money for a lead and one of the following happens (see if you can relate):

Dead Lead

The number has been disconnected or is a “wrong number”

Not a Lead

You call but the homeowner has no idea who you are and why you’re calling

Old Lead

You call only to find out the homeowner needed a roof 17 days ago and has since then already hired another roofer to do the work

Resold Lead

You call only to get cussed out and hung up on because you’re the TENTH roofer to “harass” them that day and now you are engaged in a race-to-the-bottom bidding war with your competitors

Buying leads suck - plain and simple.

Buying leads suckThe ONLY winner in this scenario is the Big-Name Brokers as they collect fees from the 10 different roofing contractors they resold the same lead to.

But the problem with buying leads goes even deeper than bruised egos, razor-slim profit margins, and wasted time…

The fact of the matter is, when you rely on buying leads from Big-Name Brokers, you are not actively investing in the longevity of your roofing business.

Think about how the Big-Name Broker generated those leads in the first place. They are using their own logo and brand (not yours) as they advertise, bribe, cajole, and even bait-and-switch people into giving up their contact info.

The point is, nowhere in the Big-Name Broker’s marketing process are leads ever introduced to your name, brand, and logo. To these leads, you’re just another faceless roofer harassing them just like everyone else.

Any savvy roofer knows that this no way to build a roofing business for the long-term, especially in an industry where trust, rapport, and reputation are so important.

Now, for someone in the business of making a quick buck and don’t care about actually investing in the longevity and reputation of their roofing business (not you), buying leads may be acceptable. As a matter of fact, this is how most of the fly-by-night roofers get by. But buying leads is NO WAY to build the sustainable and reputable roofing business you are striving for.

Buying leads suck

The ONLY winner in this scenario is the Big-Name Brokers as they collect fees from the 10 different roofing contractors they resold the same lead to.

But the problem with buying leads goes even deeper than bruised egos, razor-slim profit margins, and wasted time…

The fact of the matter is, when you rely on buying leads from Big-Name Brokers, you are not actively investing in the longevity of your roofing business.

Think about how the Big-Name Broker generated those leads in the first place. They are using their own logo and brand (not yours) as they advertise, bribe, cajole, and even bait-and-switch people into giving up their contact info.

The point is, nowhere in the Big-Name Broker’s marketing process are leads ever introduced to your name, brand, and logo. To these leads, you’re just another faceless roofer harassing them just like everyone else.

Any savvy roofer knows that this no way to build a roofing business for the long-term, especially in an industry where trust, rapport, and reputation are so important.

Now, for someone in the business of making a quick buck and don’t care about actually investing in the longevity and reputation of their roofing business (not you), buying leads may be acceptable. As a matter of fact, this is how most of the fly-by-night roofers get by. But buying leads is NO WAY to build the sustainable and reputable roofing business you are striving for.

You Are Building a Reputable Roofing Business

If you are looking to build a prosperous roofing business that will stand the test of time, a reputable business that you and your family can be proud of, then what you need is a custom-tailored marketing system that brands you and only you from the get-go.

You need a marketing system that…

Custom-Tailored

Is custom-tailored from beginning to end for you, your company, and your brand

Leader & Authority

Positions you as the leader and authority in your service area – separating you from all fly-by-night roofers

Attracts Homeowners

Attracts actual homeowners in your service area who are specifically looking to hire a local roofing contractor

Connect With Homeowners Directly

Encourage homeowner connect with you directly in real-time via email, phone, text, or office visit!

Instant Lead Notification

Gives you instant lead notification (you know what an advantage it is to speak with a lead in real-time when hiring a roofer is on the forefront of his mind!)

Growth Hack Compatible

Compatible with some of the most creative and powerful but under-utilized marketing tactic in the industry (more on this later – you HAVE to see this)

Increase Close Rate

Ultimately increases your close rate on every lead that you speak to

And most importantly, because you don’t have time to waste, you need a marketing system that will generate exclusive leads for you now while setting you up for success later as you grow.

The bottom line is… this marketing system needs to be engineered for the long-term while savvy and calibrated enough to get you leads ASAP (not months later but right NOW). And that’s where Roofer Engine comes in…

How We Are So Confident

What makes us so confident that our custom-tailored Roofer Engine Marketing System will build your reputation, get you exclusive leads, and ultimately add to your bottom line?

Because we’ve done it for many other roofing companies already for starters…

Because we were able to leverage our extensive marketing experience in the cutting-edge startup world to identify and prove out the most effective and efficient marketing strategies for the roofing industry.

Roofer Engine was cofounded by Chad Riddersen and Raymond Fong, the same cofounders of Deviate Labs, an innovative “Growth Hacking Agency.” Deviate Labs has worked with the likes of “Shark Tank” companies, a world-touring celebrity musician, a startup that was later acquired for $1 billion dollars, and a 126 year old company that does $500,000,000 in revenue a year. Chad and Raymond, are also coauthors of “Growth Hacking: Silicon Valley’s Best Kept Secret” which documents their recipe for their overwhelming success in the industry.

Growth Hacking: Silicon Valley's Best Kept Secret
Growth Hacking: Silicon Valley's Best Kept Secret

Because we were able to leverage our extensive marketing experience in the cutting-edge startup world to identify and prove out the most effective and efficient marketing strategies for the roofing industry.

Roofer Engine was cofounded by Chad Riddersen and Raymond Fong, the same cofounders of Deviate Labs, an innovative “Growth Hacking Agency.” Deviate Labs has worked with the likes of “Shark Tank” companies, a world-touring celebrity musician, a startup that was later acquired for $1 billion dollars, and a 126 year old company that does $500,000,000 in revenue a year. Chad and Raymond, are also coauthors of “Growth Hacking: Silicon Valley’s Best Kept Secret” which documents their recipe for their overwhelming success in the industry.

Raymond Fong & Chad Riddersen

Their expertise and experience are why we as Roofer Engine can be so confident that the marketing system we custom-build for you will work (as it has worked for so many other roofing companies in the nation).

So what makes up a Roofer Engine? How does it lay the digital foundation for your roofing company’s growth? Let’s take a look inside…

Lead Capture Pages

The heart and soul of your custom marketing system starts with your personalized “Lead Capture Page.” This is a special webpage designed to not just brand you but also to capture the lead’s contact info (name, email, phone, and the roofing service they need).

We make variations of these Lead Capture Page, each specifically tailored to speak to certain groups of homeowners and to increase conversion (from a visitor to an actual qualified lead).

You can see in this example the logo is clearly the specific roofer’s (not ours nor that of a Big-Name Broker’s). You can also see how the homeowner can easily submit his contact info and also, with a simple tap on his phone, call you right away.

Custom-Branded Ads, Ads, and More Ads!

Our goal is to get your brand seen everywhere, in as many ways as possible. Now in the offline world that you’re familiar with, this ]means getting your ads on fliers, door-hangers, newspaper, billboards, magazines, vehicle decals, billboards, TV, etc. The more variations of advertising you can get, the more exposure, the better branding, and the more authority and credibility your brand will convey. This of course all translates to more leads, more jobs, and more profit.

Now in the online world, we will do the same thing, except the mediums change. We will create banner ads of all sizes so they can fit in various advertising slots all over the internet, mobile ads that fit perfectly on all mobile devices, text ads that show up on popular blogs and other websites, click-to-call ads that make it super simple for homeowners to call your office directly, image ads that brand you on the most popular social media platforms, Facebook and Instagram, video placements, and more.

Take a look at a sample of some of the ads we created for one of our Roofer Engine community members.

You can see in the example, we create many various ad units that work to brand you everywhere online and expose your company to all the homeowners in your service area.

Demographically & Geo-Targeted to Homeowners in Your Area

Don’t you hate it when you buy leads only to later find out he’s out of state? Or worse yet, the “lead” is some teenage kid who filled out a survey at the local mall just to enter a raffle drawing. And yes… we literally have Roofer Engine clients who discovered that these were some of the crummy leads they were sold by Big-Name Brokers. Shameful right?

With the Roofer Marketing Marketing System, you don’t have to worry about that. We are able to target your specific service area (thanks to IP addresses and GPS on mobile devices) so you can be sure that your ads and brands are in your area. So when your phone rings, it’s from a homeowner in your area!

Live Inbound Calls & Texts

As any experienced roofing contractor knows, there’s no better lead than a homeowner who is actively reaching out to you, live, on the phone. He’s obviously serious about hiring a roofer which is why he’s calling you! With a Roofer Engine Marketing System, we connect that caller with you directly and in real-time. This is possible because unlike Big-Name Brokers, we don’t need to harvest this lead far later to be sold to 10 other roofers. Because this lead is exclusively yours, you are connected live with the homeowner caller.

Oh, and because you know how everyone loves texting nowadays? The Roofer Engine Marketing Systems allow for that too so you get texts in real-time as well!

Instant Lead Notification

You know how important it is to “strike while the iron is hot” which means connecting with a homeowner as soon as he becomes a lead! This means the moment a homeowner enters his contact info on your Lead Capture Page, you need to know about it ASAP; the moment a homeowner calls you looking to speak with you, you need to be connected right away; and as soon as a homeowner texts you for a quote, you need that text popping up on your phone immediately.

Our Roofer Engine Marketing System is time-sensitive and alerts you of every single lead that it generates, in real-time. This is again just one of the benefits of having your own custom-tailored marketing system generating you exclusive leads (and not buying from Big-Name Brokers who waste precious time reselling).

Tracking Your Leads

Not all of our Roofer Engine community members have a call-center quite just yet. This means sometimes they end up taking inbound calls while they are driving or on rooftops. They will have an engaging conversation with a lead but aren’t able to jot down notes from the call (such as the homeowner’s address and the appointment date and time, etc) But that’s okay because the Roofer Engine Marketing System records your calls for you and make it available for you to review.

As a matter of fact, we help you track all of the leads that come through your Roofer Engine Marketing System. We record all of the proper information such as name, email, phone number, service request details, and call recording and also allow you to jot down any notes you’d like to keep track of these leads. This helps you keep your leads organized which is invaluable when you are looking to build a long-term roofing business!

Growth Hack: Online Stalking™

As promised, here we reveal one of the most productive but underutilized marketing strategy in the industry. This is one of the Growth Hacks we “borrowed” from our work in the fast-paced and ultra-competitive startup industry. We have since then refined it and tailored this to the roofing industry and it is working like gangbusters!

We affectionately call this Growth Hack, “Online Stalking.” (Don’t worry, this isn’t malicious and it’s 100% legal.)

The basic premise is this, not everyone who visits your website will reach out to you right away. The homeowner may still be shopping around and doing more research. He may take a few more days or weeks to decide. During that time, we want to do everything we can to remind him of your brand every chance we get. And we do so by placing your custom-ads on every website he visits all over the internet.

We are in essence “stalking’ him online. They will see your ads on their favorite blogs, shopping websites, and even some of the world’s most trusted and trafficked websites!

But that’s not all.

These websites are only a small subset of the websites your prospect will find your brand. Below is a snippet of some of the websites where homeowners will find one of the Roofer Engine members’ ads. In the past 2 months, this particular member’s brand was see across 1,175 websites!

Think of how much branding this will do for you; think of the increase in your company’s credibility in the minds of homeowners when your brand is associated with some of the most iconic brands in the world.

As a matter of fact, odds are, this is one of the reasons you are reading this letter now – you’ve seen our Roofer Engine ads stalking YOU everywhere and you couldn’t help yourself but reach out. This is the same effect “Online Stalking™” will have on the homeowners in your area – they won’t be able to help themselves but reach out to you.

As you can see, our Roofer Engine Marketing System sets you up for success as you grow (building on your brand, getting you massive exposure, increasing your credibility and reputation) and it’s also designed to generate leads for you now.

But we’ve only shown you the tip of the iceberg…

There are advanced marketing tactics we implement for some Roofer Engine members who have hit certain threshold. It is only then do we allow them to invest in those strategies with us. What we have found is that for most roofing contractors, the Roofer Engine Marketing System described above is an excellent starting point – offering the perfect balance of branding and getting you ROI.

And as you can tell from the feedback of some of the Roofer Engine members, the results have been phenomenal. They are getting more exposure for their businesses, building on their reputation, increasing their credibility in the market, and establishing a strongholds in their service area beating out their competition… all the while generating exclusive roofing leads. Their future looks bright and business is on the up and up.

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Danelle B. - Calloway Roofing

These guys are incredibly responsive, results oriented and have been amazing to work with. I highly recommend their business. My campaign was launched earlier than expected and we couldn’t be more pleased with their work. On day one we had leads coming in – Thanks Roofer Engine!

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Roger K. - Redemptive Roofing

This company’s internet marketing services have given us a new set of problems! Specifically, how to handle efficiently and well the much higher volume of contacts we are receiving based on the web. Our main problem used to be the number of contacts we received and the leads from those, but no more! Not only do we get leads directly via their system (ads, landing pages, etc.), but also our overall visibility on the web has been increased. We went from about 2% of our jobs coming from the web to about 50%.

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Nick Z. - Center Point Renovations

I’ve worked with other lead-generating services before and there’s absolutely no comparison between working with them and working with Deviate Labs. Both the quantity and the quality of leads I get from Roofer Engine have been amazing. If you are looking or leads then definitely work with Roofer Engine.

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Robert C. - Revived Exteriors

Amazing company! They provided advertising that was affordable and provided great results. People assumed my company is huge due to the amount of times they saw my ads. I would recommend this company to anyone who wants personal attention and great results!

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Kelly G. - Good's Roofing

Working with Roofer Engine has done wonders for my business. I have a healthy flow of high quality leads and they are all exclusively mine! I definitely recommend these guys.

And now it’s your turn. If you’re serious about building a roofing business that will last through the ages, grow by leaps and bounds every year, earn the patronage and respect of your community, and create a business you and your family can be proud of, Roofer Engine can help you. Let’s find out for sure by first having you fill out a short application so we can get to know you and your goals better and from there, decide if you are a fit.

Good luck!

Yes, I’d Like to Apply for a Custom-Tailored Roofer Engine Marketing System!